Music Monday: Dru Lira

Heavily inspired by the sounds and styles of #KanyeWest, #TheNeptunes, and @hitboy, @drulira is one of the youngest new talents out of the #Monrovia / San Gabriel Valley region. Born Andrew Lira, the #Libra ♎️ has been making music since early high school, most recently dropping “Like That,” a 2023 single produced by @prodbymejia and Dru himself.

In today’s rap world, the artist needs to be personable and ultimately a natural networker. Dru nails this aspect at its finest—organizing his own events, printing flyers, engaging fans by interviewing them for his socials—whatever it takes, Dru puts in above-average effort to get his name and brand out there 😤👑 He tells @undrgrndmagazine about his first ever show he threw in 2019, where 300 people pulled up to Dru’s backyard off the strength of his independent self-promotion 👀

Outside of music, Dru Lira doubles as a fashion stylist/clothing designer, and helps facilitate inventory at a warehouse in LA County. He enjoys checking out classic record stores and digging around flea markets, and tells UNDRGRND Magazine his favorite movie of all time is Beverly Hills Cop 👮🏾‍♂️

Follow @drulira right now, and catch him inside UNDRGRND Magazine Issue 10 coming 4/20 weekend‼️👽

Song: “Like That” by @drulira
Edit: @gavinbanksy / @audreysliger
Bio: Andrew // UNDRGRND
#hiphop #music #newartist